In Parts 1 and 2 of this post we explored the benefits and the pitfalls of social networking, along with methods to correct (at least on Facebook) privacy blunders that might cause potential problems for your online image.
A very recent study published by Nielsen (the American marketing and research behemoth) that tracks marketplace dynamics along with consumer attitudes for a variety of media enterprises, which includes television, radio, books, music, videos and web sites, has come out with some interesting statistics for the “Top U.S. Web Sites and Brands for April 2010,” and guesses what? - Ranking # 3 for the “Top 10 Web Brands (U.S. Home and Work)” was Facebook, which lagged only behind Google and Yahoo but ratcheted up over 122 million visitors, who each spent and average of six hours, 43 minutes and 22 seconds of time per week with their social networking. Those figures were a reflection of a 3.8% downward trend. Could that portend marketplace unrest with privacy and security issues? Time will tell.
However, to end this post series on a funny note – I’ll leave the final words to the folks who produce entertainment, and hold a mirror up to our society reflecting the craze of social networking.
WARNING: If you are not a fan of South Park, the adult cartoon that oftentimes goes over the top in portraying current affairs, do not watch the first video below, even though the clip is far more tame than the usual fare that they produce.
The second clip also carries a WARNING – if you are offended by the use of certain slang words such as, %@&*, *(%# and #^*$ you probably will not appreciate the humor in David Ippolito, the Guitar Man of Central Park’s newly debuted song, “Facebook is a Stupid Idiot” (subtitled "What the $*&@ is Farmville!?") which was performed at the Leonard Nimoy Thalia Theater in New York City.
IMHO, I think both clips are way to laugh at the entire social networking dilemma and maybe, as Victor Borge once said, “ Laughter is the closest distance between two people.” Now, isn’t that what social networking is all about?